Twenty new UK spots are to receive local television channels in a boost to regional jobs and broadcasting services, the culture secretary has announced.
Jeremy Hunt revealed that London, Manchester, Newcastle, Edinburgh and Cardiff were among the lucky cities – originally made up of 65 potentials – to receive the new local services.
As well as offering a source of revenue for the government in TV advertising, the move will bring a host of new broadcast jobs to locations throughout the UK.
Each station will provide regional programming specifically tailored for its audience and will use ‘White Space’ frequencies that don’t interfere with normal television channels, reports The Register. The BBC will be injecting an initial £40 million into the initiative.
“I am confident these new stations will provide local communities with programming which is relevant to their daily lives, will support local democracy, boost the big society and enhance local communities,” declared Mr Hunt said, according to the Radio Times.
However, he added that “local TV providers will need to produce quality content that people want to watch, which in turn will make it attractive to advertisers,” in order for the project to succeed.
The first television stations are expected to arrive next summer following a consultation period and the awarding of licenses.
Belfast, Birmingham, Brighton and Hove, Bristol, Cardiff, Edinburgh, Glasgow, Grimsby, Leeds, London, Liverpool, Manchester, Newcastle, Norwich, Nottingham, Oxford, Plymouth, Preston, Southampton and Swansea make up the full 20 areas selected for regional programming.