Senior Digital Account Executive - Corporate & Consumer

  • Location: Greater London
  • Salary: £28000 - £30000 per annum
  • Contract: Permanent
  • REFERENCE: MMDMV

Description

One of the most respected names in global communications, combining the expertise of bankers, fund managers, in-house investor relations, former journalists and creative communications professionals as well as sector and transaction specialists, are looking for a Senior Digital Account Executive to join their thriving team working across corporate and consumer accounts.

Reporting to the agency's Head of Digital, the successful candidate will have a passion for developing compelling digital strategies, which connect brand and product messages to the right audience on the right platform, delivering measurable business outcomes.

The ideal candidate has experience across the following key areas: social media, digital campaign strategy, digital advertising, social monitoring, campaign measurement and evaluation.

Principal responsibilities
• Develop and execute strategic digital social media and public relations campaigns.
• Social media monitoring and evaluation through tools such as Sysmos and Brandwatch.
• Design and implement effective advertising and sponsored post campaigns across social channels
• Conduct audits of client social media channels and those of competitors
• Commissioning infographics, visuals and video content
• Knowledge of SEO and the ability to track and analyse website traffic flow through Google Analytics
• Support Head of Digital on new business responses and proposals
• Draft compelling social media copy across Twitter, LinkedIn, Facebook, Google+ and Instagram
• Schedule social content and support with day-to-day community management
• Develop follower/community acquisition plans to support the development and growth of digital channels

Skills
• 2-3 years of experience in digital; either PR agency or client-side PR experience
• Understanding of the current social and digital media landscape, the latest online behaviour trends, as well as existing and emerging technologies
• Strong analytical skills - both quantitative and qualitative
• Experience measuring and monitoring social media and developing recommendations for how these insights can be used to inform campaign planning and optimisation
• Experience managing influencer programmes
• Exceptional written and oral communications abilities, including presentation skills and a demonstrated ability to create analyses that move beyond an explanation of "what happened" to "why it happened"
• Ability to manage multiple deadlines and priorities
• Demonstrate excellent time management skills and the ability to prioritise effectively
• Be able to ask for help when appropriate, but balance this with an ability to think for yourself and suggest solutions
• Knowledge of Photoshop/ graphic design skills

I am currently recruiting a range of roles within the corporate, financial services and technology sectors at all levels from entry to AD so please send your CV to Marilyn at mmarazzi@boycerecruitment.co.uk
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Find out more details about this job

For more details contact: Marilyn Marazzi

mmarazzi@boycerecruitment.co.uk

0207 492 1751

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